It was high time to refresh this hardworking nation with a proper, no-nonsense cup of tea. We turned to the experts on the subject – builders, of course – and asked 300 of them to slurp and rate our blend. They gave us top marks for strength, refreshment and lip-smacking flavour – the perfect cuppa for a job well done.

We packed up our builder-approved bags and delivered them to retailers and wholesalers across the country. Now workers everywhere can reward themselves with a real thirst-hammering teabreak.

And to make sure our brew always hits the nail on the head, we partner with the Federation of Master Builders, Britain’s largest building trade association.